HAIR DETOX -MALIBU WELLNESS

Malibu Make Over with Crystal Gel Normalizer

What It Is:

The Original Malibu MakeOver is a 2-step wellness treatment beginning with Malibu’s Crystal Gel Normalizer followed by the Miracle Repair Power Protein Builder to restore vibrant hair and healthy scalp. The Malibu MakeOver provides dramatic results and immediate normalizing and revitalizing of hair and scalp that has hard water mineral build-up and is oxidized, damaged or over-processed. Fresh-dried antioxidant vitamins and proteins of various molecular sizes replace the need for clarifiers and deep conditioners that can otherwise leave the hair dry and coated. Malibu Crystal Gel and Miracle Repair Power Protein Builder may be used as often as desired and are safe and gentle for all ages including infants and children.

In-Salon Service processed by a licensed professional includes:

Step 1	Step 2
Crystal Gel Normalizer	Miracle Repair Power Protein Builder

Features & Benefits for:

COLOR, HIGHLIGHTS & BLONDES

• Immediately removes layers of “rock” on the hair caused by mineral build-up that can inhibit the successful processing of color & highlights
• Processes color faster so chemicals don’t stay on the hair as long
• Prevents brassy tones from appearing that would cause colorist to have to use a stronger chemical to correct
• Increases vibrancy
• Increases color’s staying power and helps prevent fading
• Helps remove most medication build-up (meds for blood pressure, diabetes, heart and thyroid to name a few)
• Helps prevent breakage prior, during and after service by stopping oxidation
• Minimizes burning and irritation from chemicals on clients with a sensitive scalp
• Infuses protein following chemical service for strength and integrity of the hair following oxidizing service

Before

After

PERMS

• Assures perm results with “true-to-rod” curl patterns
• Normalizes and prepares resistant hair to ensure maximum results
• Helps guarantee hair is free of minerals, oxidizers, & medications that can otherwise inhibit perms from successfully processing
• Prevents perm re-do’s
• Helps prevent breakage, "melting & smoking" reactions during service
• Minimizes burning and irritation from chemicals on clients with a sensitive scalp
• Infuses hair with protein following service to improve strength and vibrancy

STRAIGHTENERS/RELAXERS

• Prepares hair to assure the straightest results with the least damage
• Helps guarantee clients' hair is free of minerals, oxidizers, & medications that can otherwise prevent the successful processing of straightener/relaxer chemicals
• Helps prevent and stop breakage due to heavy oxidation or high pH chemicals
• Minimizes burning and irritation to clients' scalp with antioxidant action

SCALP

• Safely and gently removes mineral build-up that can exacerbate dandruff, eczema and psoriasis
• Helps reduce scalp irritation and appearance of inflammation
• Reduces or prevents flaking and itching
• Helps normalize the natural exfoliation rate of scalp surface layers

SWIMMERS

• Immediately returns swimmers' hair to a dramatically healthier condition
• Safely removes chlorine and other oxidizers that can damage hair
• Helps remove copper build-up from pools that can cause ‘swimmers' green’ hair
• Quickly restores shine, volume and manageability
• Helps to reduce itching and irritation on swimmers' scalp
• Infuses proteins to help prevent future damage

Swimmer Before

Swimmer After

WELL WATER

• Immediately returns hair to a dramatically healthier condition
• Safely and effectively removes mineral build-up such as iron that causes orange hair and copper that causes green hair
• Safely and effectively removes calcium (lime) build-up from hard water
• Quickly restores shine, volume and manageability
• Infuses protein to help slow the build-up of future exposure to minerals

Before

After

Who Needs It:

Everyone. Especially anyone exposed to hard water, pools, spas, or water softeners and oxidizing chemicals that are used to color, highlight, perm, straighten or relax hair.

Condition: Color Correction

Color Correction is usually NOT the salon professional's fault. Most often, color is applied correctly to match a swatch that is the guide. However, when the color is applied to a swatch, there is no presence of minerals, product buildup, and/or oxidizers. Therefore, if the color is applied to hair without first removing minerals, styling product build-up, and oxidizers, the color will last less than two weeks leading to the need for Color Correction.

Hard Water under Hair Solutions to learn more about which minerals in your water can discolor your hair. Additionally, cigarette smoke residue and oral medications can also affect how well color remains in the hair.

Color Correction is usually associated with:

• Color Fadage and loosing vibrancy
• Highlights getting dark or cloudy looking
• Reds not lasting
• Brassy tone
• Color not matching the swatch
• Unevenness of color

Assuming the color was applied properly and the correct colors were used in the formula, the problem is almost always elements that were on the hair before the color was applied.

Wellness Solution

Before any attempt to re-color or highlight hair, it is IMPERATIVE that first a treatment using fresh-dried vitamins and natural chelators be applied to the hair. As indicated in the Condition description, mineral build-up can sabotage successful color results. Therefore, removing the minerals to normalize the hair will immediately solve the problem and you might find there is no need to have your color corrected.

If mineral build-up is severe, we recommend a freshly-activated vitamin treatment processed with heat in the salon to prepare the hair for color correction and to ensure successful results.

Our wellness approach using naturally-derived, fresh-dried vitamins will:

• Remove minerals and oxidizers
• Remove styling product buildup
• Remove most medications that have seeped through the scalp
• Remove yellow discoloration caused by cigarette smoke

Malibu Wellness, Inc. was founded by Tom Porter and his wife Deb in Malibu, California in 1985, the first company to develop products with fresh-dried Vitamin C and Vitamin E for external use. The company has been formulating and marketing these unique technologies under the brand names Malibu 2000 and EC Mode.

The company's philosophy is Total Oxidation Management, which is about understanding the connection between the environment and the human body, and salons and their clients are finding solutions to common hair and skin conditions using this approach.

Total Oxidation Management recognizes that oxidation is the process that results in the formation of free radicals, the culprits which appear to cause aging. The company is built upon the philosophy that if you manage your oxidation, you prevent the formation of free radicals, thereby slowing the aging process and the signs of aging.

Regular weekly classes at the Malibu Wellness Institute teach professionals how to help their clients prevent damaged hair and skin with the use of fresh-dried Vitamin C and Vitamin E, and also how to reverse damage caused by every day elements such as water and other factors unique to each client's environment.

Total Oxidation Management with Antioxidant Vitamins E & C

If oxidation is the primary cause of damage to our skin, then an antioxidant is something that has the ability to stop or prevent damage. Antioxidant vitamins are essential in protecting the epidermis from damage by free radicals.

The use of the right vitamins on your skin—in the correct percentages, in the correct pH and in an effective delivery system—can change your life, or at least how you look and feel. And no other minerals or chemicals have as far reaching benefits as the topical application of the 12% L-ascorbic acid form of Vitamin C, followed by 5% natural Vitamin E.

The core of Malibu Wellness technology is the use of fresh-dried antioxidant vitamins E and C.

Vitamin C
Vitamin C is a superior antioxidant. And the L-ascorbic acid form is the most versatile antioxidant vitamin because it provides so many different benefits all at the same time, including:

• Antioxidant protection
• Preventing photo-aging
• Normalizing skin exfoliation
• Inducing and benefiting collagen synthesis
• Slowing the synthesis of melanin
• Reducing inflammation
  

Vitamin E
Vitamin E plays a crucial role in protecting cell membranes from oxidative free radical damage. The application of 5% Vitamin E is imperative following application of Vitamin C to help drive Vitamin C deeper into the skin layers, creating a trans-epidermal seal to hold in moisture. The benefits of Vitamin E include:

• Provides antioxidant protection
• Protects against UV radiation
• Improves elasticity and firmness of skin
• Acts as a trans-epidermal seal
• Softens and smoothes skin
• Inhibits and reduces scare tissue

Vitamin E & Vitamin C are Better Together
The only thing better than using the 12% L-ascorbic acid form of Vitamin C and the 5% natural form of Vitamin E separately is using them together. Vitamin C appears to travel deeper and is more concentrated through the lipid layers of skin if it is used in conjunction with Vitamin E. Vitamin E appears to have more activity when used in conjunction with Vitamin C.

Benefits of Vitamin E and Vitamin C for the Hair and Scalp:

• Acts as a protective barrier against damaging ultraviolet rays
• Helps stop and prevent further oxidation of chemicals used in perming, relaxing and coloring that can cause breakage, itchiness, and flaking
• Vitamin C helps to remove minerals and oxidizers while closing the cuticle to promote shiny, healthy hair
• Vitamin E replenishes moisture to hair
• Helps to control the symptoms associated with dandruff and eczema
• Can help prevent the oxidation of testosterone - a major cause of hair loss

Benefits of Vitamin E and Vitamin C for the Skin:

• Helps reduce the look of fine lines and wrinkles
• Helps normalize natural exfoliation rate of skin
• Helps to protect the skin against ultraviolet radiation
• Stimulates natural collagen development (connective tissue of skin)
• Helps speed the healing process of wounds
• Improves skin elasticity and firmness
• Vitamin E helps soften skin
• Vitamin E improves smoothness of skin
• Controls the inflammatory response associated with ultraviolet light
• Helps fade age spots
• Helps prevent and reduce scar tissue
• Helps to control the symptoms associated with eczema
• Helps to control the symptoms associated with acne

Internal Benefits of Vitamin E and Vitamin C:

• Vitamin E stops the oxidation of LDL (bad) cholesterol to prevent the build up of plaque in the arteries, which leads to cardiovascular disease
• May help prevent certain cancers
• May help prevent cataracts
• Helps boost the immune system
• Vitamin E helps stabilize cell membranes

He began his formal study of oxidation and the aging process while he was pursuing his doctorate in Instructional Systems Technology at Indiana University at Bloomington in the 1980's. While Tom and his wife, Deb, were making the transition from Bloomington to Malibu, Calif. in 1982, a near fatal car accident caused his face to crash through the windshield of their car at 60 mph. The emergency room physician who sewed over forty-five stitches into his face told him he would undoubtedly need the services of a plastic surgeon to perform a series of surgical procedures in the hopes of restoring the original appearance of his face.

Tom immediately began applying a daily solution of the freshly-activated L-ascorbic acid form of Vitamin C. After the stitches were removed, he began following the Vitamin C with an application of concentrated Vitamin E directly to all affected areas of his face. Two months later at his follow-up visit, the plastic surgeon was surprised at the accelerated healing of Tom's skin. The daily topical application of these active vitamins had accelerated the healing of the skin and had minimized scar tissue, ultimately preventing the need for plastic surgery altogether.

Tom's experience led him to found Malibu Wellness, and for the past 18 years, he has continued to explore the benefits of fresh-dried Vitamin E and Vitamin C to accelerate wound healing, slow the signs of aging, and manage other common skin conditions. Tom's educational program—which he teaches to hair care and skin care professionals worldwide at the Malibu Wellness Institute in Malibu—is known as Total Oxidation Management, which includes the use of freshly-activated 12% Vitamin C applied to the skin and hair, either alone or with its partner, 5% natural Vitamin E.

He regularly visits cities around the U.S. to test local water supplies for levels of chlorine, peroxide and pH to discover what might be hiding in the water supply that causes skin and hair to "age" faster. He explains how the ordinary things we all do as we go about our daily activities speed up how fast we appear to age—things as simple as the sun we're exposed to walking from our offices to our cars, being around people who smoke, inhaling exhaust fumes from cars as we walk across the street, to the chlorine and other chemicals and minerals found in our bath water. And how Total Oxidation Management gives us have more control than we think over how old (or oxidized) we look.

Tom's book on skin care—"You're Not Aging…You're Just Oxidizing"—explores what accelerates the signs of aging and causes chronic skin conditions, with tips on how to slow and even reverse the aging process by using fresh-dried Vitamin C and natural Vitamin E.

DEB PORTER
Co-Founder, Malibu Wellness, Inc.
Malibu, CA

Deb Porter is co-founder of Malibu Wellness, Inc., established in 1985, the first company to develop personal care products using fresh-dried Vitamin C and Vitamin E for external use. Deb has 19 years in the health and beauty industry, and has dedicated a total of 25 years to the health and wellness fields.

She established and directs the Malibu Wellness Institute, located on the Pacific Coast in Malibu, California, for the advanced education in the wellness approach to beauty using Total Oxidation Management. This unique education for salon professionals focuses on the relationship between the human body and the environment—outdoors, at home and in the salon. Total Oxidation Management incorporates the topical use of fresh-dried Vitamin C and Vitamin E to reverse damage to the hair, scalp and skin caused by every day elements such as water and other factors unique to each clients' environment.

Deb also developed the company's innovative web site, www.MalibuWellness.com, for online education of salon and spa professionals and their clients, which includes many interactive tools to better educate people about adopting a Total Oxidation Management lifestyle.